BRANDING
ULME777
Moments of happiness in the magic of nature
Exclusive forest location for events of a very special kind.
Some places touch us even before we fully understand them. ULME777 is such a place – rooted in family tradition, sustained by gratitude and enlivened by the vision of sharing happiness. As an exclusive forest location in the east of Austria, it invites you to rediscover the silence of nature. Embedded in its beauty, special moments are created that touch deeply and leave a lasting memory.
The magic of the moment becomes tangible here. And what counts becomes visible: genuine connection, mindfulness and the joy of celebrating together. Because true happiness is only complete when we share it with each other.
From strategy to implementation
A holistic brand world was created for ULME777 that combines depth, emotion and aesthetic clarity. Based on the founder’s personal story, an authentic brand story was created that makes the values of the place tangible and subtly expresses the brand archetype of lovers.
The result is a coherent appearance that conveys naturalness, elegance and emotional connection in every detail.
SERVICES RENDERED:
Branding with strategic positioning and brand architecture
Development of an emotional brand story
Definition of the look & feel for the website
Design of a high-quality booklet for interested parties at the location
Conception and realization of posters for the communication of events that are not mainstream and invite you to enjoy nature
A logo that whispers instead of shouts.
The word mark deliberately avoids gimmickry – it impresses with its clarity, elegant proportions and unobtrusive high quality.
The figurative mark tells a quiet story: a stylized elm leaf bearing the celestial number 777 – a symbol of happiness that is found endlessly in the veins of nature. In this way, the logo itself becomes the carrier of the brand message – subtle, meaningful, unique.
Design that has a lasting effect. Communication that connects.
The visual concept of the ULME777 is inspired by the quiet power of the forest: muted colors, natural materials, clear lines. Lightness and timeless elegance create space for individuality without arbitrariness. The brand’s communication is warm, empathetic and personal – just as welcoming as the place itself: with an open soul and a fine sense for the essentials.
The ULME777 is not just an event location. It is a statement – for authenticity, for conscious experience and for the beauty in simplicity.
